6 Skills that All Stellar Content Strategist Have

A little while back I went to a Meet Up for a Coursera class that just wrapped up at Northwestern University called, “Content Strategy for Professionals 1: Engaging Audiences for Your Organization”. The course is lead by Prof. John Lavine and Prof. Candy Lee of Northwestern’s Media Management Center and Part 2 has just started [...]

What Meerkat, Periscope and Mobile Live-Stream Video Could Mean for Brands

Periscope, a live streaming video app that allows you to share and watch live video from your phone, was acquired by Twitter back in January. The confirmation came via Twitter in March. When Facebook, Google or Twitter makes an acquisition, we pay attention. At that point, the app was still in beta and not live [...]